Tourism Midwest Victoria
Digital Essentials Program & Canva Toolkit Program 2022 - 2026
Delivered digital marketing education and brand support programs in partnership with Tourism Midwest Victoria for over 60 tourism, hospitality and accommodation operators across regional Victoria.
The Digital Essentials Program was designed to help businesses better understand social media, digital marketing and online brand presence through approachable, practical education tailored to busy operators. The sessions focused on education of social media fundamentals, content creation, growth strategies and copy writing.
Alongside this, the Canva Toolkit Program supported businesses through brand refinement, template design and visual consistency across digital platforms. This included the development of brand guidelines, editable Canva assets and print assets to help operators show up with greater clarity and confidence online.
The programs combined strategy, education and creative direction with a strong focus on accessibility, empowering regional businesses to feel more capable and aligned in their marketing efforts.
‘Annie is an incredibly talented creative and digital marketing professional, and we’ve had the pleasure of working with her across a range of social media and Canva training programs for the tourism and hospitality industry.
Her approachable, engaging style makes marketing feel simple and achievable, even for busy operators. Feedback has been overwhelmingly positive, with businesses describing her sessions as practical, inspiring and confidence-building.
Through our Brand Refresh and Refine program, Annie also helps businesses strengthen their visual identity. With a sharp eye for detail, she refines and elevates existing assets, breathing new life into brands and helping them show up with clarity and confidence across digital channels.
Annie consistently goes above and beyond, delivering work of an exceptional standard. We couldn’t recommend Art Social House more highly.’
Julia Antonetti - TMV Sustainable Destination Development Officer